PAYING HOMAGE TO THE PAST IN A CONTEMPORARY TRANSFORMATION

No. 1 Anzac Square

As part of the $20m upgrade and repositioning of an entire city block in
the Brisbane CBD adjacent Anzac Square, Goldi worked closely with the
client to design a wayfinding and identification signage suite to enhance
legibility of the site and integrate into the architecture and interiors.
The project involved new podium facades, a dramatic five storey glazed
atrium connecting the three buildings, landscaped courtyard and a comprehensive interior refurbishment of the lobbies, end of trip facilities
and retail across three interconnected ground levels. The history and legacy of the site, in proximity to Anzac Square is unique and meaningful within the Brisbane landscape from the site’s inception in c1919 through to today. The sophisticated simplicity of the signage honors this steeped history while complimenting the architectural design and finishes.

With a sophisticated palette of brass and bronze lettering internally
and externally illuminated, digital totem directories and complementary glazing graphics, the signage provides consistency across a five story
glazed atrium, three building lobbies, courtyard, and end of trip facilities.

SCOPE

  • Wayfinding Signage and Graphics

TEAM

  • Client: Ashe Morgan
  • Architecture: Architectus
  • Builder: Hutchinsons Builders
  • Identity: Studio Bland
  • Photography: Cathy Schluser
  • Signage: Asign Design