
Afghanistan is a powerful photographic exhibition by award-winning photojournalist and author Andrew Quilty, capturing the complexity of everyday life and offering a deeply personal perspective that reveals moments of resilience, humanity and breathtaking beauty beyond the familiar narratives of conflict.

Our brief was to develop a graphic identity for Afghanistan that was clear, simple and contemporary, while remaining sensitive to the themes explored within the exhibition and consistent across all collateral. The concept centres on capturing real life through an identity that adapts to the diversity of the imagery and evokes the feeling of memory.
The visual language draws colour and character from Quilty’s photographs, allowing the typography to shift in tone depending on the context in which it appears. This created a flexible and understated system that works in harmony with the exhibition imagery, supporting the stories within the work while providing a cohesive and recognisable presence across all applications.


Goldi worked closely with the client to design and produce a 52-page catalogue showcasing Quilty’s photographs and including essays that provide deeper insight into the people, places and stories captured in his work.
Alongside the cohesive identity and catalogue, an invitation template and digital education resource were developed to deepen audience engagement, creating consistency and flexibility across the exhibition and its tour while strengthening the connection between the visual identity and the stories within the work.



SCOPE
Exhibition Identity, title wall,
invitation and publication
CLIENT
Museums & Galleries Queensland
WEBSITE
https://magsq.com.au/touring-exhibitions/afghanistan/
EXHIBITION TOUR DATES
Afghanistan is a Museums & Galleries Queensland (M&G QLD) touring exhibition presented in partnership with photojournalist and author Andrew Quilty, and curator Ellie Waterhouse.
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